G2A offers gaming products at cheap rates. No doubt about it!
But, how is it possible? What is the reason behind their low prices?
Like you, I had the same questions until I dug deep to find answers to them.
G2A gets keys from purchasers, developers, wholesalers, bundle sites, and users who put them up for resale.
Out of them, wholesalers form the majority. As they buy the keys in bulk from publishers, they put them on sale at a low price. This way, they will have higher sales volume to make a considerable profit.
Some users sell unused keys.
These unused keys are also won by them in promotional or giveaway contests, and they might already have them which pushes them to sell the spare one quickly. For that to happen, they put the keys for sale at a cheaper price.
As they got them for free, it’s a win-win for both buyer and seller.
There are more than 450,000 sellers on G2A. We can imagine the competition.
To attract customers, they must offer products at rates lower than their competitors.
In my experience, I suggest you check the review and feedback section of the seller before you buy something from him.